Big I Reconstruction Project New Mexico Department of Transportation Challenge: Educate the public on the need for a $283 million reconstruction of the state’s busiest transportation interchange – the intersection of Interstate Highway 25 and Interstate Highway 40 – which in 2000 served more than 300,000 vehicles per day.
Author Archive
Case Study – Breast & Cervical Cancer
Breast & Cervical Cancer Early Detection Program New Mexico Department of Health Challenge: Educate low-income women in New Mexico who have little or no health insurance about programs that will cover the costs of women’s health exams, including mammograms.
Gareth Bill Bio
Gareth Bill – Public Relations Assistant A true renaissance man and diehard sports enthusiast, Gareth joined CWA in 2024 after relocating to Albuquerque from El Paso. His diverse experience includes everything from communications for a cutting-edge research program on cancer T-cell lines at the University of Texas at El Paso to videotaping sports for ESPN… Read More
Maita Swartz Bio
Maita Swartz – Business Manager Maita is CWA’s resident number-cruncher and contract mastermind, overseeing clients’ budgets, business overhead and cash flow projections, maintaining the agency’s commitment to being good stewards of our clients’ budgets and contracts. With a history of working her financial magic for restaurants, an equipment management company and a national animation firm,… Read More
Dani Sena Bio
Dani Sena – Administrative Assistant CWA Strategic would not be the smooth-running operation it is without our talented administrative assistant, Danielle Sena (fondly known as Dani). Dani came to us from Hewlett-Packard, where she served as an IT Tech Support person. (Those skills were one of the many reasons she was a “must hire!”) Dani… Read More
Dana Bloomquist Bio
Dana Bloomquist – Senior Account Executive A longtime communications professional, Dana’s diverse communications career includes work within the financial and defense electronics industries, nonprofits, magazines and education. Since joining CWA, Dana’s passions and skills have been focused on working with healthcare, early childhood and education clients from around the state. An eagle-eyed editor and proofreader,… Read More
Patti Watson Bio
Patti Watson – President CWA’s president brings more than 41 years of communications and marketing experience to the agency. As the agency’s head honcho (or honcha?), Patti diligently works to ensure every client receives the care and personal attention CWA has cultivated for 29 years. Under her leadership, CWA has become one of New Mexico’s… Read More
6 Maita Swartz
Maita Swartz Business Manager
2 Dana Bloomquist
Dana Bloomquist Senior Account Executive
1 Patti Watson
Patti Watson President